Broadcasts
Broadcast is a powerful communication feature that allows users to send a single message to multiple recipients simultaneously. Unlike traditional group messaging where everyone sees each other's responses, broadcast messages are delivered as individual messages to each recipient. This ensures that your message reaches a broad audience while maintaining the privacy and personal touch of a one-on-one conversation.
Create a broadcast
- To create a broadcast, navigate to Build > Broadcasts from the top navigation bar
- Select + Add broadcast.
- Select a name and a valid WhatsApp integration.
Configure your broadcast
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Audience: Upload a CSV file (including at least your customers’ phone number) to create your audience. There is also a CSV example so you can check how the structure of the file should be. The first row of the file should contain the column names, and the first column should contain the phone numbers.
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Templates: You can view the templates approved in the WhatsApp Manager. If your templates require custom variables, you can fill them in manually or use those provided in the CSV file.
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Tags: View the conversation tags for future reference. By default, the conversations get tagged by the broadcast name.
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Settings: You can schedule the broadcast for a later time or send it immediately. You can also assign a brain to engage with customers after they reply, and optionally configure the conversation duration.
- Audience
- Templates
- Tags
- Settings
Review audience
When you upload a CSV file, you can review the audience data to check for any errors, such as missing or incorrect information, before sending a broadcast. This step helps ensure your broadcast reaches the intended recipients without issues.
Broadcast Logs
After sending a broadcast, you can view the analytics, including delivery rates and any errors that occurred. You can also replay the conversations with each recipient to see how they engaged with the broadcast.
